SoFlo Fit Pro
Training Summit

September 10th, 2022

Connect. Learn. Grow.

Take Your Career To The Next Level At The SoFlo Fit Pro Summit

The SoFlo Fit Pro Summit is a 1-day event focused on giving growth-minded trainers the specific tools and information needed to take their skills and business to the next level.

You’ll gain new knowledge and insight into the most important aspects of becoming a great trainer from 4 industry leaders who will teach you:

  • Cutting edge coaching skills and techniques
  • How to build a lasting career in fitness
  • The simple steps to master your marketing
  • Strategies to get new clients and keep existing ones for life

And so much more!

Breaking into the fitness industry and building a solid book of business can be tough. It’s not always easy to know what the next step is or what to focus on, which can lead to feeling like you’re just spinning your wheels.

The best way to remove the obstacles in your path and overcome the uncertainty is to learn from the people that have “been there and done that,” and that’s exactly what you’ll receive by attending the SoFlo Fit Pro Summit. Between hands-on coaching sessions, business best practices, and exposure to one of the best fitness communities in South Florida, you’ll get everything you need and more to walk away with complete clarity on your next steps to greatness.

This Is Your Chance To Connect. Learn. Grow.

Fundamentally, becoming a successful personal trainer requires 3 things: a large network of professionals and opportunities, great client coaching and programming skills, and knowing what (not) to do to grow and expand your business and make a comfortable income.

The SoFlo Fit Pro Summit was created to empower trainers and deliver big in all three of those areas through our unique Connect – Learn – Grow formula. By strategically choosing the right speakers, presentations, and environment, you’ll be perfectly positioned to grow as a professional by attending the SoFlo Fit Pro Summit.

CONNECT with industry pros and other local trainers to deepen your relationships, get insight and advice, and open up new opportunities for collaboration or career growth.

It’s been said that “your network is your net worth,” and whether that’s completely true or not, there’s no disputing that having the right people in your corner opens up the door to more opportunities.

Between interacting with other local professionals and internationally-recognized presenters in sessions or at the evening social, you’ll have lots of time to create and deepen valuable relationships throughout the day.

LEARN how to deliver better training sessions, get your clients more results, and make sure your business is running efficiently and effectively with a well-rounded presentation schedule.

The most successful trainers know they need to deliver sessions that are effective and fun. That means knowing how to incorporate different training tools and coaching up each exercise to match the personality of the client.

With half of the presentations focused on coaching skills and the other half focused on getting and keeping clients, you’ll be equipped with the knowledge needed to move the needle in your business and your income.

LEARN how to deliver better training sessions, get your clients more results, and make sure your business is running efficiently and effectively with a well-rounded presentation schedule.

The most successful trainers know they need to deliver sessions that are effective and fun. That means knowing how to incorporate different training tools and coaching up each exercise to match the personality of the client.

With half of the presentations focused on coaching skills and the other half focused on getting and keeping clients, you’ll be equipped with the knowledge needed to move the needle in your business and your income.

GROW professionally and financially through the application of your new knowledge and skills.

Making more money is nice, but helping more people improve their lives is even better. It’s easy to attend presentations and leave feeling motivated, but growth requires application. To make that easier, all of our sessions are designed to provide Monday morning solutions that can be easily implemented right away.

Regardless of whether it’s a new coaching cue or a new document to streamline how you run your business, you will walk away from each session with handouts or documents that make applying new information easy.

Event Schedule And Presentations

Starting a career in fitness is tough, but leaving a legacy in the industry is even tougher. You’ll have to work hard, make smart decisions, and learn to channel your passion in ways that you never imagined. In this unique presentation, veteran industry icon Nick Tumminello, will share his secrets to thriving in the fitness industry for over 22 years.

You’ll learn:

  • How the industry has changed, but how the rules for success haven’t
  • The common pitfalls that most trainers fall into when trying to reach new heights
  • The 3 simple strategies that Nick used to build his business that others said would never work

Rotation and the role it plays in the core is one of the most misunderstood concepts in fitness. The major certifications introduce the transverse plane, but do little to help coaches and trainers understand how to progress clients beyond basic Pallof presses and other anti-rotational exercises.

Those are great but are just the tip of the iceberg when it comes to unlocking more mobility, strength, and athleticism that comes from a greater focus on rotational training.

In this hands on session, you’ll learn:

  • The best warm-up methods for improving rotation and unlocking greater range of motion
  • How to introduce non-traditional tools like maces and kettlebells to enhance rotational strength and power – including coaching and cueing clients
  • How to intelligently progress and intensify rotational training over time

Most trainers and coaches know the value that the Squat and Deadlift exercises bring to a well-rounded training program. However, without proper form and execution, possible injury potential increases and the results of these moves are significantly reduced. Therefore, the key to creating explosive strength in your clients is getting these exercises dialed in with quickest and most direct coaching.

Simply speaking, great coaches know how to set up their clients for each lift, teach them to build appropriate core and intramuscular tension, and execute the lift to optimize biomechanical differences in populations. You will leave this experience more prepared to program, coach, and optimize the core lower body lifts.

In this session, you’ll learn:

  • How to identify each client’s structure and determine the best lower body lifts for them
  • The simplest way to cue and coach all aspects of the 5 primary lower body barbell lifts
  • How to problem solve your clients’ (and your own) positions in an effort to improve strength and force output quickly

Supplied by Ideal Nutrition of Boca Raton, all attendees will be provided a free lunch with 2-3 options to suit individual tastes.

*Anyone that has special dietary needs should email us after registration to address these restrictions.

In the beginning it’s hard to know exactly how to grow your skills AND your income as a personal trainer. What few realize is that there are 3 distinct phases of development as a trainer – knowing which one you’re in and how to implement the success shortcuts in that phase will accelerate you beyond your peers.

Unlock the secrets to building a long lasting and lucrative career in fitness by seeing yourself as an entre/intrapreneur from the start and putting simple systems in place to ensure you progress through the phases quickly.

In this session, you’ll learn:

  • The 3 phases of new trainer development & where you are now
  • The top mistakes most trainers make that slow their progress & what to do instead
  • The 3 most important systems you need to put in place for growth
  • How to better plan for (and hit) your client training & income goals

As a trainer, you know you need to market yourself, but it’s not always easy to identify what you should be doing or how to do it. You might find yourself just replicating what others are doing on social media, or worse – you might do nothing at all.

But, it doesn’t have to be so hard. To get more clients and grow your business, you need to cut through the noise and just focus on a handful of high-impact activities done consistently.

In this session, you’ll learn:

  • What most trainers are missing in their marketing plan and how it costs them big time
  • Why posting on social media won’t be your savior and why it’s not the best place to spend your time if you’re trying to grow an in-person training book
  • The top 3 marketing activities that will get you the most clients in the least amount of time

We’d love for you to join us after the summit for a complimentary drink and some appetizers. This is a great opportunity to connect with the speakers and other attendees to build your network.

Crazy Uncle Mike’s is located at: 6450 N Federal Hwy, Boca Raton, FL 33487

SoFlo Fit Pro Summit Speaker Bios

Nick Tumminello

John Binford

Kevin Mullins

Joe Drake

Nick Tumminello

Coach Nick Tumminello has become known as the “Trainer of Trainers” for his innovative, hybrid fitness training concepts and for his ability to provide simple, honest, and immediately applicable solutions to common problems fitness professionals face.

He’s an internationally recognized presenter and mentors thousands of trainers through live workshops, mentorship programs, and home-study programs.

Nick is the author of four books (Strength Training For Fat Loss, Building Muscle and Performance, Your Workout Perfected, and Strength Zone Training). Nick has worked with a variety of clients from the NFL and NBA to professional bodybuilders & figure models to exercise enthusiasts of all fitness levels. He also served as the conditioning coach for the Ground Control MMA Fight Team and was the NSCA’s 2016 Personal Trainer of the Year and was a 2015 Personal Trainer Hall of Fame inductee. Nick is the co-author of the National Strength and Conditioning Association’s (NSCA) Program Design Essentials and Foundations of Fitness Programming guide, is the Editor-in-Chief of the NSCA’s Personal Training Quarterly journal, has produced over 20 courses, is a regular contributor to several major fitness magazines and websites, and is a regular presenter at conferences all over the world.

You’ve likely seen Nick’s work in Men’s Health, Men’s Fitness, Oxygen, Fitness RX, Muscle & Fitness and Personal Fitness Professional. Coach Nick is also a featured contributor to several popular fitness training websites including LiveStrong.com, Bodybuilding.com, NSCA.com, and T-nation.com.

In short, when the best coaches and organizations in the fitness industry want proven, research-backed information, Nick is their trusted resource.

John Binford

John Binford has over 11 years working in the fitness industry as a personal trainer and gym owner. He has advanced certifications in non-traditional fitness methods such as kettlebells and maces and demonstrates a profound love for movement.

​John holds a Bachelor’s degree in Exercise Science from Florida Atlantic University as well as multiple certifications in different areas of fitness. He is the owner and operator of Atlas Fitness and Performance in Boca Raton and is a well-respected member of the local fitness community.

Kevin Mullins

Kevin Mullins, CSCS*D is a fitness professional with over a decade of experience coaching clients, teaching classes, and educating fellow trainers with some of the premiere brands in the industry.

A two-time Men’s Health Magazine: Next Top Trainer, Kevin currently manages the STRIVERS x The St. James fitness app, is an Instructor for AXIOM Fitness Academy as well as a Master Instructor for the Pain-Free Performance Specialist Certification. Kevin is known for “simplifying the fitness noise for trainers and clients alike”.

You can learn more at KevinMullinsFitness.com

Joe Drake

Joe Drake has worked in nearly every setting in the fitness industry in his 15+ years as a fitness professional. His experience includes roles in multiple environments including the university setting, high end trainings, gym ownership and management, and international fitness education. In addition to being the CEO of Axiom Fitness Academy, he still works hands-on with clients and consults for industry brands like Technogym and the NSCA.

As a personal trainer in the industry since 2006, Joe has been fortunate enough to train with clientele ranging from collegiate athletes, CEO’s, mothers, and beyond. Along with a long list of certifications including NASM, ACSM, NSCA & ACE, Joe also has his Masters in Exercise Physiology and is a well respected resource and mentor for fitness pros in the South Florida community.

Event Location

Earn CEUs Just By Attending

You’ll get .5 NASM continuing educations credits that can also be used for other organizations as well.

Earn CEUs Just By Attending

You’ll get .5 NASM continuing educations credits that can also be used for other organizations as well.

Register Now

For Only $99

And Take Your Skills To The Next Level!

Register Now

For Only $99

And Take Your Skills To The Next Level!

REGISTER NOW
REGISTER NOW

Our Guarantee To You

The best way to remove the obstacles in your path and overcome the uncertainty is to learn from the people that have “been there and done that,” and that’s exactly what you’ll receive by attending the SoFlo Fite Pro Summit. In fact, we’re so confident that the lessons and takeaways you’ll gain from this event will propel you massively forward, that we’re offering a 3x guarantee.

If you don’t feel like the information and experience you receive is worth at least 3 times the cost of admission, we’ll happily refund your investment. No runaround, no questions, no BS.